Amazon wants to curate your wardrobe with new personal stylist service

Amazon is launching a personal shopper service that acts as an at-home stylist.

 

The retail giant has unveiled ‘Personal Shopper by Prime Wardrobe', a styling service for Amazon Prime members that will see them offered a personalized selection of fashion pieces from across its womenswear selection of clothing, accessories and footwear. After completing a survey, up to eight pieces per month are chosen by stylists based on customers' size, budget and style, and shoppers can review them before having them sent to their home for a seven-day try-on period at no upfront cost. Clients can then purchase pieces, or return them using the retailer's resealable packaging.

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