Casper unveils smart nightlight to help consumers sleep

Casper, the direct-to-consumer company best known for its bed-in-a-box mattresses, recently expanded its product assortment with the release of a smart nightlight called Casper Glow.


While the nightlight isn't Casper's first product outside of mattresses — the company has also released bed frames, bedding, dog beds and more since its launch — the Glow Light may be its most technological item and give it an edge over its competition. 


This move shows that Casper isn't just in the market to provide the tools necessary once you fall asleep. The startup is expanding into similar product areas to better compete for the entire sleep experience, from sunset to sunrise.

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