Spirable raises £6m Series A investment

Spirable , a personalised video marketing automation business, has today announced it has closed a £6M Series A investment round led by Smedvig Capital. Existing backers Frontline Ventures, Downing Ventures, with 24 Haymarket also participated.

Since it’s launch, Spirable has created and distributed over 100m personalised videos in over 50 countries, for some of the world’s largest brands including Johnson & Johnson, Domino’s and Vodafone.

The platform automatically creates and optimises uniquely tailored video ads across social, CRM, messenger and display channels, using data such as location, pricing and weather to dynamically change the content people see, in real-time. This saves brands and agencies a significant amount of time and resources.

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